TOFU: Protein For Vegetarians? Or Marketo’s Newest Take On ‘Top Of The Funnel’?

Funnel Frenzy When we first heard about TOFU, MOFU, and BOFU at the Marketo Roadshow last week, our ears perked up (thank you Brian Glover, Sr. Product Marketing Manager at Marketo). The truth is, when you stumble into a conference session as a multi-tasking, lead-focused sponsor, it’s easy to zone in and out as you’re […]